Jojo Mallanao, father of three, is the owner of Pidiong’s cashew nuts, situated on the outskirts of Manila. He has been running this business for 15 years.
As every businessman he would like his business to be bigger, therefore when he was invited by NPFC to take part in the SME Academy co organized by the Lendahand Foundation he was immediately available for it. It helped him to improve the marketing for his companyJojo’s dream is to turn Pidiong’s house of cashew into a famous brand, not only on the local market but internationally as well.
